Safe E-Commerce course from the San Diego and Imperial Women's Business Center

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Despite What You May Think, Safe E-Commerce is for You

We use it or hear about it almost every day.


Due to the COVID-19 pandemic, it’s a touted solution to pivot your business and adapt. But that doesn’t make it easier to dive in or thrive. We get it. We understand.

Successful e-commerce is what we’re here to help make manageable for you, and our favorite recommendation is our Secure E-Commerce workshop provided as part of the San Diego & Imperial Women’s Business Center’s upcoming events for any small business owner. Entrepreneurs with all different levels of technology, e-commerce, and cybersecurity experience will benefit from this one-hour class.

The Engaging Instructor

The president of Cybernetika, LLC — Lynn Hijar Hoffman — teaches the interactive webinar. Hoffman is also adjunct faculty and a course developer for the Master of Science in Cyber Security Engineering program for the Shiley-Marcos School of Engineering at the University of San Diego. She’s additionally adjunct faculty in the College of Professional Studies, Department of Engineering and Computing at National University. Cybernetika is a San Diego-based, woman-owned small business, and its leader is dedicated to helping you protect your e-commerce activities.

“It may seem overwhelming,” she says. “There seems to be many things to learn and take care of to be successful and safe; however, with the help of the WBC, SBDC (Small Business Development Center), and organizations like Cibernetika, it can be done, done right — and once you make the decision to break into the e-commerce business right, you’ll realize it wasn’t that hard after all.”

An Entertaining E-Commerce Webinar is Possible After All

In her interesting presentation, Hoffman will cover how to plan for an e-commerce business as well as how digital shopping, especially now, is a growing trend that will continue to grow.

She’ll guide you through the ways to create a specific, smart plan including different store methods as well as their pros and cons, payment methods and systems, social media engagement, websites and questions to ask providers including domain and hosting companies, costs, employees, packaging, compliance, rules and regulations, and many more details that become much more bite-sized when you have an expert and advocate on hand like Hoffman.

You’ll also gain helpful descriptions for confusing topics as well as cover invaluable cybersecurity issues, from threats and protections to recommendations and insurance.

“Cybersecurity is about risk reduction,” she says in the course, “not elimination. Unfortunately, risk will never be zero.”

But when you sign up to join the next class, you’re taking a great step toward making your e-commerce business a shining example.

Let’s Get Started

Are you looking to start or grow your women-owned small business?