San Diego & Imperial Women’s Business Center (WBC)
The San Diego & Imperial Women’s Business Center (WBC) works to secure economic justice and entrepreneurial opportunities for women by providing training, mentoring, business development, and financing opportunities to women entrepreneurs throughout San Diego and Imperial counties.
Women earn many titles, not only business owners but also breadwinners and full-time caregivers. Sometimes what women entrepreneurs need is a support team to reinforce their strengths and help them find solutions to problems being faced.
The San Diego & Imperial WBC is a resource partner of the US Small Business Administration (SBA) and is hosted by Southwestern College at the Center for Business Advancement in National City, California.
Start or Grow Your Business with the Women’s Business Center
We offer services which help you get results as a small business owner and woman entrepreneur. From free one-one-one consulting to no- or low-cost workshops, programs, and networking events, we focus on providing opportunities so you can kickstart, operate, or expand your business in San Diego and Imperial counties.
Business Counseling
WBC advisors are experts in their fields and dedicated to helping entrepreneurs succeed.
Business Training
WBC business training programs help entrepreneurs learn new skills and further their CEO education.
Access to Capital
WBCs provide resources and advice for navigating access to capital, from the loan process to managing cash flow.
Business Accelerator
Center business accelerators are available in English and Spanish, providing best practices for success.
Signature Programs
Our signature programs specialize in assisting women entrepreneurs to get the mindset training and support they need.
Networking Events
Each WBC offers opportunities for women entrepreneurs to meet and learn from like-minded business owners.
Since the San Diego & Imperial WBC started in 2018, our team has helped strengthen the regional economy by supporting small, women-owned businesses.
Success Stories
Searching for inspiration or signs of success? Look at these success stories from our clients of the San Diego & Imperial Women’s Business Center. Women-owned small businesses across industries in the region work with us for complimentary assistance in making their entrepreneurial dreams come true as well as to improve their communities and the economy.
Sabor a Baja
Sabor a Baja is an S-Corporation dedicated to authentic Mexican salsas with six different products, all made with authentic ingredients you can find in the United States. Sabor a Baja is a San Diego-based company that believes in locally grown ingredients and small batch production.
Total Financial Inc.
Adriana Hernandez, professional with 15 years of experience in the field of finances, will assist the community by providing product solutions to protect the present, plan, and secure the future.
Maritza Isabel
El negocio de Maritza Isabel es conectar con las personas amantes del arte para que adquieran obra original con frescura naturalidad y sea parte de su vida, a ella le encanta ver y sostener una conversación con sus clientes, comentándoles cómo fue hecha la obra que les interesa.
Client Testimonials
Before working with Cally I felt a bit uneasy with my choice of becoming a small business owner. I was also unsure if I had all of my permits in order. Since then, I have gained more confidence and feel as I am constantly moving forward in my business. Cally has helped me stay organized and holds me accountable. My favorite part working with Cally has been the guidance and support. I feel as though I not only gained a lifelong mentor but a friend as well.
I always knew I wanted to start my salsa business, but just thinking about it or looking up general information online was overwhelming. One day I ran into the WBC website and I signed up for the free consulting program. I got the call-back and had an appointment scheduled with Sandra Fernandez right away. After that, everything went smoothly. WBC consultants will guide you step by step in your project development. Monthly appointments will give you space and time needed to work on your goals for that period with flexibility. From licensing to finance, you will get the best resources to build a steady baseline for your business. I’m very thankful I signed up on their website, a few months after I became the proud owner of a Mexican salsa corporation with legal presence nationwide.
Ever since starting my business, I have turned to the WBC for guidance. They supported me and my goal to form and grow my business from the start when I had no clue how to begin. The WBC guided me with care in a way that encouraged me to continue even when I was doubtful or scared. I am so thankful for their services, their employees, and the programs they have to offer.
Agradezco enormemente a WBC por conducirme a este camino de los negocios y guiarme en cada cita con mi gran asesora Sandra Fernández, escuchándome y ofreciendome confianza en mi sueño que hoy es una realidad… WBC se ha convertido en un apoyo incondicional.
I am forever thankful to Women Business Center (WBC) for their amazing support with workshops, classes to accelerate business, and events which expanded my vision – resetting my mindset and finding new friends with ambitious goals, and by encouraging each other to believe that success and greatness could be possible.
Funded in part through a cooperative agreement with the U.S. Small Business Administration
Funded in part through a Grant with the Governor’s Office of Business and Economic Development
